Another use for Flash has always been to create multimedia interfaces for websites, however AJAX has started to really to really chip away at that market. My guess would be that the biggest use for Flash is video (YouTube being the most high profile example), however with HTML 5 coming there may not be a need for a video plugin. My problem is that I’m using Flash to develop online games for kids, however that’s a small niche market in the bigger picture. And of course Microsoft has Silverlight which was always billed as a Flash killer. Google has no strategic interest in buying Adobe when they can support open standards. However I don’t see that in the cards: Apple views Flash as a delivery mechanism for video and they have QuickTime. The truth is that this isn’t a technical issue but a political one, and as a Flash shop my only hope is that Apple, Google or Microsoft buys out Adobe. Mobile devices are the frontier for new media (as we use to call it) and if you’re a Flash developer the problem is that Apple, Google, Microsoft and even Palm have no vested interest in helping Adobe. Keep in mind that as someone who focuses on online games I love Flash, but when Apple introduced the iPhone I found myself of the outside for the first time in years. And now that it’s the year 2010 I’m seeing the same thing slowly start to happen to Flash all over again.Ībove: Future Splash Animator from 1996, the program that would become Flash. Macromedia would acquire Flash and rumor has it that Director is still around but the notion of getting a Lingo gig is history. Then the damn web came along and ruined it all: There was a web version of Director called Shockwave, but due to the overhead of bitmap graphics another program called Flash started to build rapid momentum. The program first started life out as an animation program bit with the boom in multimedia Director gained a programming language called Lingo and had a loyal following. During the CD-ROM era of the 90s the only real game in town was Macromind Director.
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